The Listicle ad option on The Economic Times platform allows brands to showcase their products or services through engaging, article-style content presented in a list format, such as “Top 5 Investment Options” or “10 Smart Ways to Save Money.” This native content format helps brands educate and connect with readers while promoting their offerings in an informative way. The price mentioned on the site is based on 30,000 clicks, and it may vary depending on the total number of clicks generated during the campaign.